ELEVATE

2025

Embedding Customer Experience at the Core of Business Transformation

Hosted by BSA Solutions Inc.


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October 24, 2025

1:00 PM to 4:00 PM

Royal Hall, Citi Park Hotel

Bringing together decision-makers, visionaries, and changemakers, this event sparks conversations that redefine possibilities and drive progress across industries.

Join us in person or online

ELEVATE

2025

Embedding Customer Experience at the Core of Business Transformation

Hosted by BSA Solutions Inc.


-
Days
-
Hours
-
Minutes
-
Seconds

October 24, 2025

1:00 PM to 4:00 PM

Royal Hall, Citi Park Hotel

Bringing together decision-makers, visionaries, and changemakers, this event sparks conversations that redefine possibilities and drive progress across industries.

About ELEVATE 2025

Keeping Knowledge Alive. Inspiring Transformation.

Every conversation begins with curiosity — and from that curiosity, knowledge grows.

Over the years, the Alexandria Accord Leadership Conference has become a space where ideas evolve into action and where learning doesn’t end when the sessions close. From TRANSCEND, which helped us rebuild after disruption, to INNOVATE, which challenged us to embrace digital transformation — each year has carried a shared mission: to keep knowledge alive.

This year, we move forward with ELEVATE: Embedding Customer Experience at the Core of Business Transformation. It’s a call to look deeper into what drives change — not just technology or processes, but the people and experiences that define them.

ELEVATE 2025 is an invitation to rise with purpose — to connect, to share, and to transform together. Because when we keep knowledge alive, we don’t just move forward; we leave a legacy of learning that others can build upon.

Be part of the story — Register Now!

Register Today

Meet the Minds Behind ELEVATE 2025

Transformation doesn’t happen in isolation — it begins with voices that challenge, inspire, and lead.


This year’s ELEVATE Conference brings together diverse experts who share one belief: that customer experience is not a department, but the foundation of every great organization.

Keynote Speaker and Panelists

Keynote Speaker

MARK BRYAN MICABALO

Regional CX Manager,
Ten Lifestyle Group


Bryan brings more than 14 years of multi-industry experience in customer experience, spanning the premium hotel sector, VIP gaming, BPO, luxury medical aesthetics, and elite international concierge services.

With a career built around tailoring services for high-net-worth individuals, [he/she/they] has managed multinational client bases, overseen high-volume operations, and cultivated long-term premium relationships.

Panelist

ZANA GAWAN-TAYLOR

CEO,
BSA Solutions Inc.


Zana Gawan-Taylor is the CEO and Founder of BSA Solutions Inc.

She possesses over 25 years of extensive experience in finance and management across diverse industries and international locations.

Her work is focused on providing global firms with access to talented professionals and specializing in more high-level, complex outsourcing roles in areas such as accounting, finance, engineering, and mining, with the vision of developing talent that can be promoted within a client's organizational structure.

Panelist

HEGINO CHUA JR.

COO,
BSA Solutions Inc.


Chino Chua is the COO of BSA Solutions Inc.


He brings over 15 years of experience in the accounting, finance, and Business Process Outsourcing (BPO) sectors in the Philippines, which includes a tenure at Ernst & Young.

As COO, he plays a key role in the company's client-centric approach, helping businesses efficiently scale their operations by tapping into a diverse pool of professionals.


Expert Industry Leaders






Opening and Closing Remarks

Opening Remarks

MARNIE ALIVIADO

Client Success Director, BSA Solutions Inc.


Marnie Aliviado is a highly experienced professional specializing in client onboarding, account management, and executive business support, with over two decades of experience, including 10 years in the Outsourcing industry.

Marnie's expertise is broad, encompassing client onboarding, recruitment, operations, and administration management.

She has significant success assisting start-ups and SMEs across the IT, Outsourcing, and Hospitality sectors to establish and grow their presence in the Philippines and Singapore.

Closing Remarks

ERNETTE JOY TALEON

CoEx Senior Manager, BSA Solutions Inc.


Ernette Joy Taleon is a Center of Excellence (CoEx) Senior Manager and accomplished Learning and Development (L&D) leader dedicated to maximizing organizational performance through strategic talent initiatives.

In her senior management capacity, she is responsible for driving the L&D CoEx's strategy, ensuring all programs are aligned with overarching business objectives and contribute to a culture of continuous improvement.


Conversations that Inspire. Insights that Transform


ELEVATE 2025
brings together industry leaders, innovators, and changemakers for a day of meaningful dialogue and shared learning.
Through thought-provoking keynotes, interactive panels, and immersive discussions, the program explores how Customer Experience (CX) drives sustainable transformation and business growth.
From leadership and people strategy to innovation and operations, every session is designed to spark new ideas — and inspire action.

Getting To Know Alexandria

“To elevate is to rise with purpose. And purpose is what sustains progress. That is the heart of both The Alexandria Accord and BSA’s journey. When we choose to learn together, we build something that lasts—not only for our organizations, but for the generations that will follow.”

An excerpt from Keeping Knowledge Alive: The Story Behind Elevate

Read the full story here.

Testimonials

Leaders, professionals, and changemakers gathered to share insights, build connections, and spark transformation.

Their feedback speaks volumes about the value, energy, and impact of the Accord experience.

Register Here